Rising demand for cash flow management solutions has created a new multi-billion dollar industry. This is an important step in the right direction as it will allow small business owners to manage their finances without incurring high fees or paying excessive interest rates.
Denise O’Berry is a business woman who has been in the field for over 20 years. She has an extensive background in finance and accounting, which she uses to help her clients understand their cash flow. Read more in detail here: cash flow statement.
Denise O’Berry is an expert in cash flow. Her book Small Business Cash Flow is short and sweet, simple to read, and packed with sound information. I’m not a huge Facebook user by any means, but I’ve become a fan of that book’s page. 
And, while we’re on the subject of cash flow, Denise is running a contest this month that will award you $50 in gift certificates if you submit the greatest picture or video about the book. That information may be found on her website, cashflowtruth.com.
Denise also runs a fantastic blog called Just for Small Business. It’s a useful tool.
No, we’re not related; her last name is O’Berry, whereas mine is Berry. There may have been a link in Ireland throughout the Middle Ages, but we are unaware of it. I’ve never met Denise, but I’ve spoken with her on the phone and follow her on Twitter as @DeniseOberry. Her art appeals to me.
Palo Alto Software’s President and Founder, Tim Berry
